AwardedAwarded 15 May 2026

Creative Agency Services

First Greater Western Limited · Private utility

In brief

First Greater Western Limited awarded marketing work to DDB UK Limited on 15 May 2026.

The notice gives a value of £8,000,000 including VAT.

The contract runs for 3 years, up to 5 years with extensions, starting 1 July 2026.

The buyer says it is suitable for small and medium-sized businesses.

Built from the notice's own fields. Always check the official notice before you bid.

What the notice says

GWR will be tendering for a new contract for creative services for brand leisure and product marketing activity. This is an exciting opportunity to become the creative and strategic agency partner for a trailblazing train operating company with big ambitions to raise the bar in travel marketing, driving powerful revenue impact and brand fame. We want to be the train operator that bucks the trend not only in the world of rail but in the travel category, implementing best-in-class travel marketing communications that excites customers to get on board and experience our world-class network.

Who won

WinnerValueDates
DDB UK Limited£4,015,523
Awarded 15 May 2026

Values as the award notice gives them, excluding VAT where stated.

Timeline

  1. Tender notice · UK4, notice 080311-2025
  2. Contract award notice · UK6, notice 045472-2026

About the buyer

Procurements

54

Awards

22

Suppliers it has used most for marketing

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From notice 080311-2025 on Find a Tender, first published 5 December 2025, last updated 18 May 2026. We last checked for changes on 28 September 2026.