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AwardedAwarded 24 February 2026

Research: Consumer Insights Tracker

Food Standards Agency · Central government

In brief

Food Standards Agency awarded marketing and research work to Yougov plc on 24 February 2026.

The notice gives a value of £219,000 excluding VAT.

The contract runs for 3 years, starting 1 April 2026.

The buyer says it is suitable for small and medium-sized businesses.

Built from the notice's own fields. Always check the official notice before you bid.

What the notice says

The Food Standards Agency (FSA) has awarded a contract for the delivery of the Consumer Insight Tracker. The FSA has been conducting monthly surveys with consumers (the Consumer Insights Tracker) since the start of the Covid-19 pandemic in April 2020. The surveys have evolved over time to meet emerging needs. The contract will deliver the FSA’s Consumer Insights Tracker for the next 3 years (with annual break clauses). The supplier will be responsible for all aspects of the project, including recruitment, sampling, logistics and project management.

Who won

WinnerValueDates
Yougov plc
5 bids received
£219,000
Awarded 19 December 2025
1 April 2026 to 31 March 2029

Values as the award notice gives them, excluding VAT where stated.

Timeline

  1. Tender notice · UK4, notice 066051-2025
  2. Contract award notice · UK6, notice 004537-2026
  3. Contract details notice · UK7, notice 017265-2026

About the buyer

Food Standards AgencyLast 12 months

Procurements

64

Awards

51

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From notice 066051-2025 on Find a Tender, first published 16 October 2025, last updated 26 February 2026. We last checked for changes on 28 September 2026.