AwardedAwarded 4 February 2026

UK Consumer Segmentation Research

VisitScotland · Local authority

In brief

VisitScotland awarded research work to Decision House on 4 February 2026.

The notice gives a value of £120,000 excluding VAT.

Built from the notice's own fields. Always check the official notice before you bid.

What the notice says

The overall aim of this research is to update the domestic segmentation model for Scotland and its regions.

Who won

Winner	Value	Dates
Decision House (SME) 9 bids received	£104,640

Values as the award notice gives them, excluding VAT where stated.

Timeline

4 November 2025Contract notice · notice 070834-2025
10 July 2026Contract award notice · notice 065268-2026

About the buyer

VisitScotlandLast 12 months

Procurements

Awards

Suppliers it has used most for research

Decision House1 contract

All tenders and awards from VisitScotland

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From notice 070834-2025 on Find a Tender, first published 4 November 2025, last updated 10 July 2026. We last checked for changes on 28 September 2026.