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Education Recruitment Advertising and Resourcing Services (NERARS)

Southern Universities Management Services (SUMS) · Local or regional public body

In brief

Southern Universities Management Services (SUMS) has announced plans to buy marketing and recruitment work. This is an early notice: there is nothing to bid on yet, but it tells you a tender may follow.

It is a framework worth up to £120,000,000 including VAT: the most the buyer expects to spend across all suppliers, not one contract.

The contract runs for 3 years, up to 4 years with extensions, starting 1 March 2027.

The buyer says it is suitable for small and medium-sized businesses.

Built from the notice's own fields. Always check the official notice before you bid.

Can I win this?

Competition

Usually high: a median of 6 bids per contract for marketing contracts across the UK (from 478 awards in the last 12 months).

Framework

Winning puts you on a list of suppliers the buyer can call on; it does not guarantee work. The £120,000,000 is the most the buyer expects to spend across all suppliers over the framework's life, not one contract.

What the notice says

The Education Recruitment Advertising and Resourcing Services Framework Agreement supports the public sector with education recruitment advertising and resourcing as well as student recruitment advertising. The current framework is made up of 2 lots as described below; Lot 1 - Education Recruitment Advertising & Resourcing Education Recruitment Advertising and Resourcing which range from all types of advertising services including recruitment of staff, advertisement creation and production, type setting and copy writing, media buying, art direction, brand management and where required full creative services for new advertising campaigns. Lot 2 - Student Recruitment Marketing Student Recruitment Advertising marketing to attract UK and overseas students and is focussed on media buying and advertisement placement.

How to bid

  1. Read the full notice on Find a Tender, including any tender documents it links to.
  2. Register your organisation on the Central Digital Platform (through Find a Tender) if you have not already. Suppliers need to be registered to take part in procurements under the Procurement Act 2023.
  3. Follow the submission instructions in the notice; it does not name an e-tendering portal.

Timeline

  1. Preliminary market engagement notice · UK2, notice 012604-2026

About the buyer

Southern Universities Management Services (SUMS)Last 12 months

Procurements

8

Awards

0
All tenders and awards from Southern Universities Management Services (SUMS)

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From notice 012604-2026 on Find a Tender, first published 11 February 2026. We last checked for changes on 28 September 2026.