AwardedAwarded 6 July 2026

Making Food Better Consumer Tracker

Food Standards Agency · Central government

In brief

Food Standards Agency awarded marketing and research work to Ipsos (market research) Limited on 6 July 2026.

Built from the notice's own fields. Always check the official notice before you bid.

What the notice says

This work is commissioned under the Making Food Better programme (previously known as the Eating Well Choosing Better Programme) which aims to support small and medium sized food businesses to reduce the calorie, sugar, saturated fat and salt content of the food they produce, sell or serve, as well as reducing portion sizes. The Making Food Better survey (previously known as the Eating Well Choosing Better survey) was historically a biannual online survey first completed in November 2017. In May 2020, the FSA made the decision to convert from a biannual survey to an annual survey made up of a representative sample of 600 Northern Ireland adults. The most recent survey (2024) was conducted by Ipsos and published in February 2025. The FSA has committed to completing the Making Food Better Consumer Tracker annually using the Computer Assisted Personal Interviewing (CAPI) interviewing method (methodology detailed later). The previous methodology can be viewed on the FSA website.

Who won

WinnerValueDates
Ipsos (market research) Limited£55,000
6 July 2026 to 31 March 2027

Values as the award notice gives them, excluding VAT where stated.

Timeline

  1. Contract details notice · UK7, notice 063338-2026

Last time this was bought

Research: Consumer Insights Tracker

Awarded
24 February 2026
Value
£211,200
Bids
5
Contract ends
31 March 2029

Matched on Food Standards Agency, the type of work and the title; it may be a related contract rather than the same one. Check the notice to be sure.

About the buyer

Food Standards AgencyLast 12 months

Procurements

62

Awards

47

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From notice 063338-2026 on Find a Tender, first published 6 July 2026. We last checked for changes on 28 September 2026.