AwardedAwarded 5 January 2026
Media and Creative Services
Crown Commercial Service · Central government
In brief
Crown Commercial Service awarded marketing and security work to Wavemaker Limited, WPP plc and Kinetic Worldwide Limited and 20 others on 5 January 2026.
It is split into 8 lots, so a supplier can bid for part of the work.
Built from the notice's own fields. Always check the official notice before you bid.
What the notice says
Crown Commercial Service, as the Authority, has put in place an
agreement that provides marketing and communication services to
be used by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. This commercial agreement is the recommended vehicle for all Media and Creative Services required by UK Central Government Departments. This includes but is not limited to:
● media strategy, planning and buying
● creative strategy and ideation
● content production and fulfilment
● marketing events
● strategic advice, media auditing and assurance services that
support the running of marketing and communications campaigns
Lots
| Lot | Trade | Value |
|---|---|---|
| Lot 1 | — | — |
| Lot 2 | — | — |
| Lot 3 | — | — |
| Lot 4 | — | — |
| Lot 5 | — | — |
| Lot 6 | — | — |
| Lot 7 | — | — |
| Lot 8 | — | — |
Who won
| Winner | Lot | Value | Dates |
|---|---|---|---|
| Wavemaker Limited | Lot 1 | £1,500,000,000 | Awarded 8 December 2025 18 December 2025 to 14 June 2030 |
| WPP plc Kinetic Worldwide Limited | Lot 2 | £20,000,000 | Awarded 8 December 2025 18 December 2025 to 14 June 2030 |
| OMD Group Limited | Lot 3 | £20,000,000 | Awarded 8 December 2025 18 December 2025 to 14 January 2030 |
| Digital Unlimited Group Havas UK Limited M&C Saatchi (UK) Limited | Lot 4 | £50,000,000 | Awarded 8 December 2025 18 December 2025 to 14 January 2030 |
| Accenture UK Ltd Havas UK Limited M&C Saatchi (UK) Limited 23red Limited Abbott Mead Vickers.bbdo Limited (SME) FCB Inferno Limited (SME) FCG Worldwide Limited Freud Communications Limited (SME) VCCP Group LLP Accenture (UK) Ltd 19 bids received | Lot 5 | £150,000,000 | Awarded 5 January 2026 5 January 2026 to 14 January 2030 |
| Tag Europe Limited 8 bids received | Lot 6 | £150,000,000 | Awarded 5 January 2026 5 January 2026 to 14 May 2030 |
| Allied Publicity Services (Manchester) Limited Bray Leino Limited (SME) DRP (UK) Limited Identity Events Management Limited (SME) Live Group Holdings (SME) Strata Creative Communications Ltd (SME) 6 bids received | Lot 7 | £150,000,000 | Awarded 5 January 2026 5 January 2026 to 14 January 2030 |
| Media Sense Communications Limited (SME) 2 bids received | Lot 8 | £150,000,000 | Awarded 5 January 2026 5 January 2026 to 14 January 2030 |
Values as the award notice gives them, excluding VAT where stated.
Timeline
- Contract award notice · UK6, notice 080692-2025
- Contract award notice · UK6, notice 000238-2026
- Contract details notice · UK7, notice 003578-2026
- Contract details notice · UK7, notice 012722-2026
About the buyer
Crown Commercial ServiceLast 12 months
Procurements
25Awards
15Suppliers it has used most for marketing
- 23red Limited1 contract
- Abbott Mead Vickers.bbdo Limited1 contract
- Accenture (UK) Ltd1 contract
- Accenture UK Ltd1 contract
- Addison Lee Limited1 contract
Similar open tenders
All open marketing tenders- £50kestimated
- Value not stated
- £60kestimated
- £30kestimated
- £545kestimated
From notice 080692-2025 on Find a Tender, first published 8 December 2025, last updated 12 February 2026. We last checked for changes on 27 September 2026.