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AwardedAwarded 26 June 2026

Media Strategy, Planning and Buying

Department for Business & Trade · Central government

In brief

Department for Business & Trade awarded leisure and events work to Wavemaker Limited on 26 June 2026.

The notice gives a value of £80,000,000 excluding VAT.

The contract runs for 3 years, up to 4 years with extensions, starting 14 June 2026.

Built from the notice's own fields. Always check the official notice before you bid.

What the notice says

Provision of Media Strategy, Planning and Buying services. This also includes the provision of a marketing operating system alongside paid, owned and earned planning (including international and domestic capability)

Who won

WinnerValueDates
Wavemaker Limited£80,000,000
Awarded 5 June 2026
26 June 2026 to 13 June 2029

Values as the award notice gives them, excluding VAT where stated.

Timeline

  1. Pipeline notice · UK1, notice 052901-2026
  2. Contract award notice · UK6, notice 053925-2026
  3. Contract details notice · UK7, notice 068133-2026

About the buyer

Department for Business & TradeLast 12 months

Procurements

170

Awards

149

Suppliers it has used most for leisure and events

All tenders and awards from Department for Business & Trade

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From notice 052901-2026 on Find a Tender, first published 4 June 2026, last updated 20 July 2026. We last checked for changes on 28 September 2026.